InSkin™ is an interactive online display ad format that wraps around video. Visible for the entire viewing experience, InSkin™ maximises brand exposure and drives click-through rates with a powerful call to action.
On average InSkin™ produces click-through rates (CTR) higher than 3%, compared to the industry average of 0.2%.
InSkin™ becomes an integral part of the user's viewing experience, with average brand exposure (ABE) of over four minutes around short-form video content - and even higher around long-form content. This format delivers unparalleled brand recall measures.
InSkin Media's user-friendly format pauses the video content the consumer is watching, so they can easily control and interact with the brand messaging, before seamlessly resuming their content consumption.